Agent inbox and measured impact at 7 and 14 days
An agent is worth keeping only if its proposals help. The inbox collects proposals with their reasoning, and impact measurement shows whether they worked.
What it does
Each proposal in the inbox shows the rationale, the expected impact (for example, spend down over 14 days) and a link to the change. Approval uses the regular approval flow. Rejection asks for a reason — not now, wrong target, too aggressive, bad data, already handled or other — with an optional note.
For applied proposals the service measures the target metric 7 and 14 days after applying against the same window before. The agent summary shows how many proposals were applied and measured, the average change and the share that moved in the expected direction.
Why it helps
- Evidence of which agents deliver value.
- Reject reasons help tune rules.
- One place for all automated proposals.
How to set it up
- Open Agents → Inbox.
- Review each proposal's rationale and expected impact.
- Approve through the regular flow or reject with a reason.
- Check the agent's impact summary after one or two weeks.
Good to know
- Impact is a before/after comparison, not a controlled experiment; seasonality can influence it.
- Proposals expire like any other if not approved in time.



Try it on your own accounts
Create a workspace, connect Google or Meta in a couple of clicks and see your accounts clearly. Changes follow your approvals or the policy you configure.
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